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Catalina Coffee to Open 2nd Location

Catalina Coffee Co. will open a second location in the building that currently houses Mysterious Galaxy Bookstore.

might not have planned it this way, but in celebration of its 10-year anniversary, the local coffee shop will be giving its loyal customers the best gift they could imagine.

Come April, Catalina Coffee Co. will be expanding its brand in the form of a new location at 2810 Artesia Blvd., the same building that houses . The two local businesses hope that their individual efforts can successfully complement one another.

“We were approached by the owners of the building to consider it, and after looking at the location and the relationship we would have with the bookstore, we decided that it was something that would be really good for us in expanding,” said Catalina Coffee Co. co-owner Ellen Brown. “We’re very excited.”

“We’re thrilled because we’re like-minded, both independently, locally owned businesses,” said Mysterious Galaxy owner Terry Gilman. “They share a love of books and they share our vision of what we’re bringing to the community in terms of events and authors and programming.”

Catalina Coffee Co.’s primary location currently resides at 126 N. Catalina Ave., relatively close to its soon-to-be second location in hopes of keeping the small business local.

Nevertheless, Brown’s partner, Jeff Sallee, says that the second location was not decided upon without extensive research.

“We’ve had interest in several locations from other developers over the years,” Sallee said. “Finally, everything kind of came together. We’ve been at this since 1999. We realized we wanted it to stay within Redondo Beach and be an extension of this product.”

“We’ve looked in other states and other cities, and ironically, the best space for us is three and a half miles away,” Sallee added.

Gilman said that the original plan for Mysterious Galaxy, which opened last September, was to incorporate a café or coffee shop.

After an extended search for the correct suitor, Gilman said that she learned of Catalina Coffee Co. through an author that was a patron of both local businesses.

Now, Gilman and Sallee hope that their respective businesses can create a positive working partnership.

“Our customers will have some place to eat and their customers will hopefully be interested in our bookstore,” Gilman said. “Seems like a win-win all over the place.”

“The project was far enough along where we fit right in,” Sallee said. “They planned on having a coffee shop in there, and we came in with a proposal for more of a café. With these book signings, we’ll basically be like a built-in caterer for the bookstore.”

Sallee also added that the company’s second location would look to expand upon the menu, adding primarily beer and wine. In addition, both locations will soon add panini sandwiches and seasonal plates.

Lastly, Sallee mentioned that he is currently in discussions with the city to add each location to the South Bay Master Bicycle Plan, noting that a large percentage of the coffee shop’s business comes from the bike riding community.

“We have a really substantial bicycle client base,” Sallee said. “On the weekends, we get several hundred bicyclists that make us their stop and we want to honor them. Those are our biggest supporters.

“The city has been really supportive of this and their funding for the bike path is in place so the timing is great. Just everything really worked out well.”

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Jeff & Melissa Ginsburg, Steve Aspel and Joan Irvine at our May 14th Election Watch Party
Deborah Shepard May 18, 2013 at 11:32 am
Big congrats to you Jeff. Please fill us in (Crowne Plaza Redondo Beach and Marina Hotel andRead More Visitors Bureau) on the hotel shuttle. Also, how do we get Riviera Village's newest hit, Rock N Brew to be called Redondo Beach vs. Torrance??
Joan Irvine May 16, 2013 at 08:08 am
Jeff, I am so pleased that you will be representing the residents of District 1 for the next fourRead More years.
Deborah Shepard May 18, 2013 at 11:56 am
Congrats to the boys and girls baseball/softball teams, showing the Redondo strength of body andRead More mind! Reading all sorts of good things about your teams! Great going players and coaches from the Crowne Plaza Redondo Beach and Marina Hotel staff!
john May 4, 2013 at 09:18 pm
And here I thought I needed to Drive to San Diego to experience craft breweries and bars. Nice job.
sheri patterson April 30, 2013 at 12:19 am
Mary, I read your posts throughout the Measure A campaign. You may want to re-read your posts whenRead More you cast stones about "dividing a city". There wasn't much substantiation to any of your posts-- mostly just attacks on Jim Light. Do Aspel and Ginsburg condone this sort of behavior since you are such a strong voice for them?
Jim Light April 28, 2013 at 03:41 pm
http://www.prado2013.com/ Voters should read this before casting their ballot. Dianne Prado,Read More former District 1 candidate, exposes the electioneering, intimidation and cronyism of this campaign.
Jim Light April 26, 2013 at 11:16 pm
Perhaps we should just turn our heads and let the City Council violate the law. Is that what youRead More would do Mr H? The City Charter is the law of Redondo. The Council chose knowingly to violate it. When the judge found them in violation, the same Council doubled the costs with a frivolous appeal. This time three judges threw it out. Had the Council followed the Charter, there would be zero costs. If you want to hold anyone accountable, it should be those who cast the vote to violate the City Charter and disenfranchise the voters of Redondo. You should not hold me and the over 200 residents who contributed to the lawsuit to uphold the City Charter responsible for the Council's illegal action.
David Mallen May 6, 2013 at 11:28 pm
We are still waiting for someone -- perhaps the author of this post -- to make a coherent,Read More fact-based argument in favor of Mr. Diels. With all due respect, conclusory hopes and dreams of "reform" will not get 'er done in the face of Mr. Diels' voting record as City Councilman. Thankfully, one good thing has come of the author's blog post. The facts and blog posts have vindicated the honesty and integrity of the campaigns run by Dawn Esser and Chris Cagle, against a baseless attack by Mrs. Diels. If I had a magic mand, I would wave it and change the City Charter so that Dawn and Chris could share the position of Treasurer.
David Mallen May 6, 2013 at 11:17 pm
Mr. Azouz: Thank you. I am glad some neighbors find value in what I do, but more importantly IRead More respect the fact that you take the time to do your own homework. If you have expertise in a particular area that can benefit the City, feel free to contact me off line. That goes for anyone. After the election, I have a "big idea" that I want to promote for our City. When Bill Brand and Steve Aspel both agree that my idea is promising, then I think we are on the right track. I'll be curious to learn what the City Manager has to say.
Rocketgerl May 6, 2013 at 10:51 pm
Correction - that's his email. Jimlightforcouncil.com is more fun! Although I'm sure he'd love toRead More hear from you at either address!